what chain used dennis the menace as a mascot until it realized that kids had no idea who he was?

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20-12-2022
Social Studies

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what chain used dennis the menace as a mascot until it realized that kids had no idea who he was?

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smecloudbird18 smecloudbird18 · Answer 1 · 2022-12-23T00:11:40-05:00

Dairy Queen used Dennis the Menace as a mascot until it realized that kids had no idea who he was.

Fast food restaurant franchise Dairy Queen debuted its first store in June 1940. Soft serve ice cream is the chain's main selling item. International Dairy Queen, Inc., a division of Berkshire Hathaway, is the company's owner. From 1971 to 2002, Dennis the Menace represented Dairy Queen as its official mascot.

Along with his buddies Margaret Wade, Joey McDonald, and others, Dennis was depicted on packaging and toys. Dennis the Menace was cancelled because contemporary kids couldn't relate to him, suggesting that by that point, most of Dennis's viewership consisted of mature adults.

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