Answer :
Cialdini (2008) referred to the authority principle of persuasion as occurring when individuals trusted reliable experts.
What is the authority principle?
The authority principle is the propensity for a person to submit to others in positions of authority, such as legislators, law enforcement officers, physicians, attorneys, academics, and other persons deemed to be authorities in various disciplines.
It's referred to as the when people defer to reliable professionals?
Authority: People respect reputable professionals. Favoritism: People are more receptive to those they like. People use social proof, or the example of others, to justify their own thoughts, feelings, and behaviors. People who have received something feel obligated to give something back in kind.
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