Which form of marketing involves engaging directly with carefully targeted individual consumers and customer communities to both obtain an immediate response and build lasting customer​ relationships?.



Answer :

Direct and digital marketing involves engaging directly with carefully targeted individual consumers and customer communities to both obtain an immediate response and build lasting customer​ relationships.

Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.

Digital marketing can be broadly divided into eight main categories such as search engine optimization, cost-per-click, social media marketing, content marketing, email marketing, mobile marketing, marketing analytics and affiliate marketing.

Modern marketing is a holistic, agile, data-driven method of connecting brands to their ideal customers and driving targeted business outcomes. As a modern marketer, achieving this level of personalization requires a deep understanding of your customer

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