Answer :
Marketing attention in the maturity stage of the product life cycle is often directed toward holding market share through further product differentiation and finding new buyers and uses.
Longest length within the lifestyles cycle of a firm, enterprise, or product, at some point at which sales height and begin to decline. In economics, the very last stage of the financial boom is characterized by means of excessive stage of mass intake.
The mature degree's foremost function is that income volumes are still developing however at a slower fee. The closer to the cease of the mature, the slower can be the increase in income volume. Competition for market share and customers is also more severe.
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