Answer :

The first step that international business managers must take in order to live, work, and meet business goals in other cultures is to accept that other cultures are different.

An international business manager should have an understanding about the cultural aspects of the places where they wish to expand their business.

An international business manager needs to have a basic understanding that due to different cultures, a product that might be selling well in one place might not give such an output in another place.

An internal business manager, while expanding his business to other places, firstly should have an understanding that the strategies and products that are working best in one country might not work best in other countries due to cultural differences.

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