Answer :

A curve depicting groupings of consumers who embrace new items over time exemplifies the diffusion of innovation.

What is the meaning of diffusion?

The net flow of material from a location of high density to a region of small quantity caused by random mobility of molecules is termed as diffusion.

The product diffusion curve hypothesis describes how individuals and big organizations adapt to new ideas and inventions. Therefore, it can be concluded that diffusion of innovation is the correct term.

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