in order for market segmentation to be effective, market segments must be large enough for a firm to make a profit by serving them. this means that segments must be multiple choice measurable. differentiable. substantial. accessible. actionable.

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21-10-2022
Business

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in order for market segmentation to be effective, market segments must be large enough for a firm to make a profit by serving them. this means that segments must be multiple choice measurable. differentiable. substantial. accessible. actionable.

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shivanijain4931 shivanijain4931 · Answer 1 · 2022-10-24T14:35:40-04:00

In order for market segmentation to be effective, market segments must be large enough for a firm to make a profit by serving them. this means that segments must be measurable.

Market segmentation is the technique of dividing a wide patron or commercial enterprise market, typically which includes existing and capability customers, into sub-corporations of customers primarily based on a few kind of shared traits.

Marketplace segmentation is a manner groups use to interrupt their capacity clients into distinctive sections. This allows the employer to allocate the ideal useful resource to every character section which lets in for greater accurate concentrated on across a spread of advertising campaigns.

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