It voilates publicity rule of law
The prohibition of unapproved commercial use of an image under the right of publicity The unapproved commercial exploitation of a person's name, image, or other instantly recognized traits is prohibited by their right to publicity. It gives someone the only power to provide a license for the use of their name in promotional campaigns. In the United States, state common or statutory law primarily protects the right to publicity. Only over half of the states have formally acknowledged a right to publicity. The right to publicity is protected by laws against unfair competition in many places. Legal actions for theft of property or for fraudulently claiming that someone made or endorsed a product are used to defend the right to publicity. Browse Unfair competition.
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