An agent is working with seller clients who are very emotionally attached to their home. They want to list the property at $330,000, but the CMA indicates a price range of $255,000 to $275,000.
What is the best course of action?
a. Explain the importance of fair market value and offer to walk them through the process.
b. List the home for $300,000 because it's a good compromise.
c. List the home to sell, so start with the lower end of the CMA.
d. Start with listing for $330,000 and see if you get any interest.