A virtual trade show is designed to allow b2b buyers to see products online 24/7 without having to leave their office.
Within a bigger virtual event is an area known as a virtual booth. The goal is to engage attendees in deep discourse. Assets of all kinds can be exhibited. These include images, videos, banners, logos, etc.
Therefore, with interactive elements like live rooms, one-on-one or group video conversations, Q&A, live webinars or on-demand webinars, webcasts, lucky drawings, and more, virtual trade exhibitions enable direct contacts between exhibitors and visitors.
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