a) TV stations use ratings to decide which shows to keep or cancel. Therefore, the A. C. Nielsen Company collects data on the TV viewing habits of Americans and publishes the information in Nielsen Report on Television.
Suppose that you want to use a paired sample to decide whether the mean viewing times of married men and married women differ;
Identify the variable.
Identify the two populations.
Identify the pairs.
Identify the paired-difference variable.
Determine the null and alternative hypotheses.
Classify the hypothesis test as two tailed, left tailed, or right tailed.
(b) State one possible advantage of using paired samples instead of independent samples