Five thousand! That's about how many advertisements you are exposed to in one day if you live in a metropolitan
area. Researchers' estimates of the actual number vary from three hundred to six thousand, but everyone knows that ads
are everywhere. Advertising goes down the street with us; it's on trains, planes, and buses. It shouts at us at sporting
events from the banners on display and the electronic scoreboards. Advertising takes the form of brand names and logos
on our clothing and accessories. You can't even turn on the television or check out your favorite website without
watching an advertisement. At every point, advertising shouts, whispers, or cajoles us to "Look at me! Buy me!" But
how exactly do advertisements do it? As it turns out, just a few formats characterize the majority of ads.
What conclusion can be made about this reading?
The author has a bias against living in metropolitan areas because they are too busy.
*
The author thinks that people should always avoid advertisements by not watching television or attending sporting
events.
O The author holds an opinion that people are exposed to too many advertisements each day.
The author thinks that advertising is a complicated industry and should be explained to people.



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