_____ refers to a strategy in which a message compares two or more specifically named or recognizably presented brands and evaluates them in terms of one or more specific attributes.

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26-10-2022
Business

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_____ refers to a strategy in which a message compares two or more specifically named or recognizably presented brands and evaluates them in terms of one or more specific attributes.

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ahmadfardeen571 ahmadfardeen571 · Answer 1 · 2022-10-27T12:02:51-04:00

Comparative Advertising refers to a strategy in which a message compares two or more specifically named or recognizably presented brands and evaluates them in terms of one or more specific attributes.

Comparative advertising is an advertising approach in which an organization's service or product is offered as advanced whilst in comparison to a competitor's.

A comparative advertising marketing campaign may additionally contain printing a facet-by means of-side evaluation of the capabilities of an organization's merchandise subsequent to those of its competitor.

Comparative advertising is an advertising method brands use to promote it their offerings, evaluating them with the competitors', and making theirs look higher.

Learn more about Advertising here: https://brainly.com/question/14227079

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