9. You are the manager of College Computers, a manufacturer of customized
computers that meet the specifications required by the local university. Over 90
percent of your clientele consists of college students. College Computers is not
the only firm that builds computers to meet this university's specifications;
indeed, it competes with many manufacturers online and through traditional
retail outlets. To attract its large student clientele, College Computers runs a
weekly ad in the student paper advertising its "free service after the sale" policy
in an attempt to differentiate itself from the competition. The weekly demand
for computers produced by College Computers is given by
Q = 1000 - P
and its weekly cost of producing computers is
C = 2 000 + Q²
If other firms in the dustry sell PCs at $600, what price and quantity of
computers should you produce to maximize your firm's profits? What long run
adjustments should you anticipate? Explain. [5 marks]



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